“Just The Thing” ft Lorraine Kelly

Art Direction / Campaign with Brand Ambassador

Lorraine’s role as brand ambassador was a key part of helping Wayfair UK grow their customer awareness and discover it’s affordable selection and unique product offering.

My role was lead art director for our print and digital campaign marketing assets which featured a curated collection for our Outdoor season. I was responsible for developing the photography shot list, on-set art direction and final selects to showcase.